The first generation Toyota Prius was the first mass-produced hybrid vehicle and is currently sold in more than 70 countries around the world. The Toyota Prius Plug-In, based on the 3rd generation, might be the newest addition to the Prius Family of Cars, but that doesn't mean it's having any trouble fitting right in. In fact, the all-new Prius Plug-In outsold both the Volt and LEAF in April.

If you want to look

If you are looking for a new car, it is certainly the time to consider the hybrid market. With the price of gas on the rise, we here at Capitol Toyota are answering more and more questions from the Salem, Wilsonville, Portland and Beaverton, OR area drivers about hybrid models, like the Toyota hybrid models, now including the Toyota Prius, Prius v, Prius c, Prius Plug-In and Camry Hybrid.

We can certainly understand that some

Ever since its introduction as a 2009 model, the Toyota Venza has been a consistently well-performing vehicle in the new Toyota lineup. The mid-size crossover combines the fuel economy of a sedan with the utility of an SUV, in a package that still manages to provide comfortable seating for five adults. What more could the Toyota Venza possibly offer? Quite a bit, and Toyota showed off exactly what they have in mind at the 2012

Do you remember playing "The Game of Life?" If so, then you may be delighted to know that Toyota is incorporating the classic Hasbro board game into a new advertising campaign for the 2012 Toyota Prius c.

Why "The Game of Life" specifically? The Toyota Prius c is an all-new subcompact hybrid that's aimed at the Millennial Generation - young professionals who are often in the midst of facing at least one of life's

Unlike playing a board game, buying your next automobile shouldn't feel like a roll of the dice. Toyota's latest ad campaign, "The Game of Life with Prius c," intends on shedding some light on the technological advances brought to you by the growing Prius Family line-up.

That "line-up" includes four alternative fueled models - Toyota Prius, Prius Plug-in, Prius v and of course, the "c."

That "c" represents "city" - this Prius is designed to

It doesn't matter if you're a new driver, an experienced driver, a passenger, or a pedestrian; Toyota is trying to keep you safe. And in knowing that keeping the general public properly educated is half the battle, Toyota recently teamed up with the Discovery Channel to air a new documentary titled Life Behind the Wheel.

As implied by its name, Life Behind the Wheel is an in-depth exploration of the driving habits of

If you are in the market for a mid-size SUV with a unique, sporty ride coming with outstanding off-road ability, look no further. The new 2012 Toyota FJ Cruiser is your answer.Capitol Toyota in Salem, OR and serving the Wilsonville, Portland and Beaverton area, has several of these spunky vehicles in stock. And, with a starting price just over $32k, following your head and your heart to test drive a new FJ Cruiser, will

Japanese automaker Toyota will serve up a witty 60-second ad for this year's Super Bowl, which centers around the "reinvented" 2012 Toyota Camry. The new Camry is among the many "reinvented" things in the video. As the spokesman explains, Toyota couldn't stop at the new Camry; it has to reinvent several other things as well, from a couch made of supermodels to cops that give massages.

The funny ad spot is one of

Both the sedan and Prius-V variants offers plenty of cargo room, but if you need a little more space, you might want to have a look at Camp-Inn, presently on display at the annual Tokyo Auto Salon. This" Prius Relax

January is a great month for car enthusiasms, as it the beginning of Auto shows around the world. Every year, amazing cars are unveiled and this January 2012 is no exception. One of the most impressive vehicles to make its debut at the Detroit Auto Show, is the Toyota NS₄Concept.

This new Toyota, represents a new kind of hybrid model, beyond the Toyota Prius family.

The NS₄, set to hit production lines