We're funding 28,000+ species assessments with @IUCN to help protect biodiversity: https://t.co/wGteGwkSku pic.twitter.com/rOO0NUnMbL
— ToyotaGB (@ToyotaGB) May 10, 2016
At Capitol Toyota, we are always looking for new ways to support the Salem, Keizer, Stayton, Monmouth and Dallas community. One of the largest automakers in the world, Toyota Motor Company is also keen on being a good neighbor on a global scale.
Yesterday, May 10, Toyota announced the start of a five-year partnership with the International Union for Conservation of Nature (IUCN) -- the organization behind the IUCN Red List of Threatened Species.
The IUCN has already assessed nearly 80,000 species, providing valuable information to guide conservation efforts. This year alone, Toyota is funding the organization with $1.2 million in grants. Over the next five years, the funding will help IUCN assess 28,000 more species.
"When tackling threats to the global environment, it is important to act early and boldly with concrete steps that will make a difference in people's lives," said Didier Leroy, Executive Vice President of Toyota Motor Corporation. "We did it in 1997 with Prius, and more recently with the hydrogen fuel cell Mirai. But protecting the environment is not just about CO2 and emissions: biodiversity is equally important to human lives. By entering this partnership with IUCN, we are very proud to take an additional step toward the challenge of establishing a future society in harmony with nature."
