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Oh rumors... they start, they spread, they grow, they spread some more. Have you heard the one about the new Toyota Prius v hybrid being delayed for up to a year?

No doubt this was an imaginative spin-off of official news that the Toyota Prius alpha hybrid minivan will be slightly delayed. Contact Capitol Toyota, would like to put the record straight. The Prius v hatch is still on schedule to arrive on showroom floors this

What did Virginia Mason Medical Center CEO, Dr. Gary Kaplan, do when his facility started to lose money in 1998? He visited hospitals around the U.S... He talked with many of the smartest minds in the industry. And after two years... he decided there wasn't one institution in the entire medical system whose footsteps he felt were worth following. So, he turned to Japanese automaker, Toyota, for inspiration, instead.

Yes, three years after

Toyota and Microsoft are partnering to create an in-car electronics system designed to aid the efficiency of the Japanese automaker's battery-powered vehicles. In accordance with the agreement, both market leviathans will invest one-million yen ($11.7 billion) into a Toyota subsidiary that will provide data services for drivers.

Toyota and Microsoft indicate the forthcoming system will incorporate a suite of telematics services, including: data, navigation, in-car entertainment, and multimedia. Powered by Window's Azure

The Prius may be Toyota's poster child. However, the company is invested in more than just electric/gas hybrids. You might remember back in 2008 when the Japanese automaker promised to display a CNG-electric hybrid Camry at the Los Angeles Auto Show. "With this concept, we are confirming our interest in pursuing CNG [natural gas],"¹ said Irv Miller, Vice President, Toyota Motor Sales' U.S. division.

Since 2008, we haven't really heard

The roll-out of the Chevy Volt and Nissan Leaf electric cars in recent months has ignited a debate over this new technology.

Skeptics are posing questions about possible ghosts in the machine, wondering how long the batteries will perform at top level, worried about the length of the battery life, and want to know what it will cost to replace a battery if required.

If those questions sound familiar, it's because skeptics were asking…

Winner of the First-Ever Toyota Green Initiative Contest Announced

 TORRANCE, Calif. (March 9, 2011) -- The Toyota Green Initiative, an environmental stewardship platform designed to empower the collegiate audience to adopt a sustainable lifestyle, closed the 2011 CIAA (Central Intercollegiate Athletic Association) Tournament by announcing the winner of the first-ever Toyota Green Initiative Contest. Toyota, the Official Automotive Partner of the 2011 CIAA Tournament, raised green consciousness and furthered dialogue around sustainability through a series of

In the auto industry, or any industry for that matter, "value" has become a kind of buzz word. It seems like everyone is using it. The question for many consumers is: What brands have the best value? Luckily for car shoppers, there are third-party firms dedicated to measuring value in the automotive industry. One such company, Vincentric, recently named Toyota as "Best Passenger Car Value for 2011".

To earn this industry-acclaimed distinction from Vincentric, Toyota

Toyota Prius can do 62 mpg. As Jim Colon, Toyota vice president for product communication announced this week "Whatever goal [the Obama administration] establishes, Toyota will be prepared to meet. If it's 62 miles a gallon, we'll be able to achieve that."

But according to Auto News: "Martha Voss, another Toyota spokeswoman, said which a carmaker was not endorsing a 62 mpg aim, adding which Toyota considers it too early to pinpoint the

Toyota led all brands at the IntelliChoice 2011 Overall Value of the Year Awards. In total, the Japanese automaker took home seven awards for its new vehicle lineup. Toyota Motor Sales is responsible for Lexus as well, which dominated all luxury makes with a total of four trophies. Together Toyota and Lexus vehicles garnered over half of the trophies awarded at the ceremony and 11 top honors.

In response to receiving the awards, Don Esmond

An urban oriented car designed to appeal young drivers with an approachable price tag and envious fuel economy, the Toyota Scion iQ is perhaps best known for appealing to buyers super-practical sensibilities. It's not your typical track car by any stretch of the imagination… Or, is it?

Sure, at first glance it seems unlikely that the Toyota Scion iQ would find itself track bound. But, when you consider its exceptional light weight and long